AGARBATTI BUSINESS
The agarbatti business involves the production and sale of incense sticks, which hold cultural and spiritual significance in many societies. This venture requires careful market research to identify target customers, such as temples, retail shops, and individual consumers. Entrepreneurs focus on sourcing high-quality raw materials, developing a diverse range of fragrances, and ensuring attractive, eco-friendly packaging. The manufacturing process can be done in-house or outsourced, with a strong emphasis on quality control. Effective marketing strategies, including an online presence and partnerships with local retailers, are essential for reaching customers and building a brand that resonates with eco-conscious and traditional consumers alike.